Everything you need to know to land your consumer product on holiday gift guide roundups
When the calendar flips to July 1, many of us are thinking about fireworks and vacations, but for product managers and B2C media relations pros, it’s all eyes on winter holiday season. If you have a product catalog, chances are the number one thing on your wish list is a coveted gift guide placement.
In our how-to guide, "Christmas in July: Get into the holiday spirit, get your product into holiday gift guides," we'll give you:
- Media relations 101 guidance
- Gift guide pitching best practices
- Product and logistic considerations before you even get started
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